Agenda

"How to Succeed in Business in the USA"
IN-PERSON CONFERENCE & SIMULTANEOUS WEBCAST

Day 1 – Wednesday, October 27, 2010: PLENARY SESSION Panel discussions that educate and provide strategies, technical know-how, and tips in the areas of office opening, commencement of operations, marketing, distribution, financing, business partnering, visa options, international tax planning, and more!
7:30 am – 5:00 pm

REGISTRATION, INFORMATION & EXHIBITS

9:00 am – 9:30 am

WELCOME AND GREETINGS

9:30 am – 10:00 am

KEYNOTE ADDRESS

10:00 am – 10:45 am

OPENING OFFICES/COMMENCING OPERATIONS IN THE USA: FIRST-HAND CASE-STUDY EXPERIENCES FROM ROMANIAN ENTREPRENEURS

10:45 am – 11:00 am

NETWORKING BREAK

10:30 am – 11:15 am

DISTRIBUTING IN AMERICA

11:15 am – 12:00 pm

MARKETING IN AMERICA

12:00 pm – 12:45 pm

BUFFET LUNCH

12:45 pm – 1:30 pm

RAISING AMERICAN CAPITAL

1:30 pm – 2:15 pm

PARTNERING WITH U.S. COMPANIES

2:15 pm – 2:30 pm

NETWORKING BREAK

2:30 pm – 3:15 pm

FINDING PRODUCTS IN AMERICA TO IMPORT AND DISTRIBUTE IN ROMANIA

3:15 pm – 4:00 pm

ALL YOU NEED IS A VISA AND A DREAM: U.S. VISA OPTIONS AND STRATEGY

4:00 pm – 4:15 pm

NETWORKING BREAK

4:15 pm – 5:00 pm

INTERNATIONAL TAX PLANNING AND MINIMIZING STRATEGIES

5:00 pm

PLENARY SESSION CONCLUDES (BOOT CAMP FOLLOWS TOMORROW)

Day 2 – Thursday, October 28, 2010: BOOT CAMP Using the IT industry as a model, learn to build your skills and acquire specific direction on how to develop a successful US presence through the use of application activities, case studies and real-life scenarios.
7:30 am – 5:00 pm

REGISTRATION, INFORMATION & EXHIBITS

9:00 am – 9:30 am

WELCOME AND GREETINGS

9:30 am – 10:15 am

DOING BUSINESS IN THE USA

This session will provide insight into successfully conducting business in the US, from the legal and political framework to cultural issues.

10:15 am – 11:00 am

ENTREPRENEURS’ GUIDE TO SELLING & MARKETING IN THE USA

Learn and practice valuable sales and marketing techniques and how to avoid the pitfalls of wasted time, money, and energy. Build a sound foundation for business development with best practices for sales vs. marketing, brand development, competitive positioning, market research, and more using a mix of traditional and new media marketing techniques.

11:00 am – 11:15 am

NETWORKING BREAK

11:15 am – 12:00 am

CORNERSTONES OF STARTING A COMPANY - ADVICE FROM ROMANIAN ENTREPRENEURS IN THE US

Discover the 3 cornerstones of the startup success – Being Opportunistic with Your Idea, Building a Strong Team, and Raising Capital – from Romanian entrepreneurs who have successfully launched a business in the United States.

11:15 am – 12:00 pm

PREPARING THE RIGHT TOOLS FOR YOUR CAPITAL RAISE

This session will outline the fundamentals of how to raise early stage capital from angel groups, venture capital firms, and strategic investors. You will learn how to create a successful and effective business plan and executive summary, how to create an investor presentation slide show that will win strong interest and how to pitch your company to prospective investors.

12:00 pm – 12:45 pm

BUFFET LUNCH

12:45 pm – 1:30 pm

TO WIN IN THE US, YOU NEED TO THINK STRATEGICALLY

A common misperception is that strategic planning is an activity reserved only for large, well-established companies. Now, more than ever, it’s critical for US entrepreneurs to start thinking strategically at the earliest stages of planning their business. Discover what it takes to implement a successful strategy for your US business.

1:30 pm – 2:15 pm

NETWORKING ROI: HOW TO WORK THE ROOM

The old adage “it’s not what you know - but who you know” has never been more relevant in today’s business and economic environment. Tune into the multiple meet-ups, associations, chamber events, alumni organizations, etc., and you will find that you can attend a networking event every day of the week, in person as well as virtually. Learn how to create a powerful introductory pitch to ensure you are ready to work the room, identify leads, and develop long-term relationships and referral sources that get business coming your way.

2:15 pm – 2:30 pm

NETWORKING BREAK

2:30 pm – 3:15 pm

GETTING INTO AMERICA: SIGNIFICANTLY IMPROVING THE ODDS

Review all the major types of visas available, with invaluable insights into why visas are denied and how to conduct yourself at the U.S. Embassy and port-of-entry. Hone in on the right visa for your situation and learn the steps needed to obtain it.

3:15 pm – 4:00 pm

PRIMER ON U.S. TAXATION OF NON-RESIDENTS AND FOREIGN CORPORATIONS

Learn US tax treatment of non-resident aliens and foreign corporations, how to choose the proper vehicle for U.S. inbound investment, and US tax treaty benefits and limitations.

4:00 pm – 4:15 pm

NETWORKING BREAK

4:15 pm – 5:00 pm

U.S. GOVERNMENT OPEN FORUM

Round-table discussion with commercial and economic officers from the US Embassy about how the Federal government can assist you in establishing a US business.

5:00 pm

CONFERENCE CONCLUDES

5:00 pm – 7:30 pm

CLOSING DINNER RECEPTION



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